
Core - Who We Are
A luxurious cake design brand which aims to grace your day with added sweetness, by creating masterpieces that you don't only get to stare at - err, who doesn't like a piece of cake?
VISION: To excel in and eventually maintain a forefront position in the cake industry through indisputable customer service and palatable distinction in luxury and niche-flavour cakes.
MISSION: To cater to deluxe events of all genres, being dependable and providing customers with the best quality of cake products and services.

Quality
Exceptional hygiene standards of staff and working environment.
Excellence in quality of raw materials & products.
Exquisite taste of products - moistness, richness and freshness.
Innovation in flavours and palettes - dynamic and ever-growing.
Consistency in taste and quality of products.
Continuous improvement in recipes and processes.

Customer Service
Client experience - our goal is for you to be pleased with not only the outcome, but also with the process from start to finish.
Integrity - we are honest and of good character.
Credibility - our word is our bond.
Flexibility - we bend over backwards, and go over & beyond for your desired outcome.
Friendliness - we are friendly and listen to you, so as to fulfil your every need.
Product and process knowledge - we have good and full knowledge of our products and processes.